NEWS RELEASE

Soft N Dry Diapers Corp. Rebrands as GreenCore Solutions Corp.

TORONTO, CANADA, PUERTO VALLARTA, MEXICO & FRANKFURT, GERMANY / January 15, 2025 — Effective today, Soft N Dry Diapers Corp. announces its new name: GreenCore Solutions Corp. (GCS). The rebranding reflects the company’s evolving mission to lead the global hygiene industry with innovative, sustainable solutions that meet the growing demand for eco-friendly and high-performance disposable diaper materials.

The company will remain exclusively focused on serving the business-to-business (B2B) market, catering to Hard Discount Retailers and OEM Diaper Manufacturers. GreenCore Solutions Corp. does not operate in the business-to-consumer (B2C) market, ensuring its strategic alignment with commercial customers who value scalable, regulatory-ready, and sustainable product offerings.

A New Name, A Clear Mission

“Our new name, GreenCore Solutions Corp., embodies our commitment to sustainability, performance, and innovation,” said Matthew Keddy, CEO of GCS. “This rebranding highlights our role as a trusted partner for retailers and manufacturers looking to meet the demands of environmentally conscious consumers while navigating increasingly stringent regulations like the European Union Deforestation-Free Regulation (EUDR).”

Serving Hard Discount Retailers and OEMs

GreenCore Solutions Corp. provides industry-leading technologies, including the proprietary TreeFree Diaper™ powered by econoLiite Core™, designed to:

• Deliver 25% cost savings compared to traditional tree-pulp cores.
• Reduce environmental impact by eliminating the need for 25.5 million trees annually, cutting emissions by 45%, and using 95% less water.
• Comply with global regulatory frameworks, including EUDR, ensuring future-proof product lines.

The company’s focus remains firmly on empowering hard discount retailers, hypermarkets, and pharmacies to offer high-performing, sustainable private label products. Additionally, OEM Diaper Manufacturers benefit from GreenCore’s scalable solutions, which streamline supply chains, optimize production costs, and enhance sustainability metrics with Scope 3 benefits.

Commitment to the B2B Market

Unlike traditional consumer-facing brands, GreenCore exclusively serves commercial customers, allowing its innovative materials and technologies to be seamlessly integrated into their product offerings. This B2B-only approach ensures that GreenCore’s customers can lead in the competitive baby care market without directly competing for consumer shelf space.

Looking Ahead: Driving Sustainability and Growth

GreenCore Solutions Corp. will continue to lead the industry in sustainability and innovation, bolstered by ongoing research and development of its bioLiite Core™, a fully compostable diaper core slated for release in 2026-2027. The company’s TreeFree PASSPORT™ Certification also ensures traceability, compliance, and measurable sustainability for all its products.

“With GreenCore Solutions Corp., we’re doubling down on our commitment to helping our B2B partners lead in innovation, affordability, and sustainability,” said Keddy. “Our mission is to make environmentally responsible baby care solutions the industry standard, not the exception.”

About GreenCore Solutions Corp.

GreenCore Solutions Corp. is transforming the $100 billion global hygiene industry, breaking away from the industry-wide reliance on tree-based cellulosic feedstocks to deliver proprietary, high-performing ultra-soft, ultra-thin tree-free products. Our TreeFree Diaper™  powered by econoLiite Core™ and ecoLiite Core™  technologies offer lower costs and higher margins, empowering Hard Discount Retailers to capture market share as Store Brands surpass traditional brands. By eliminating tree-based cellulosic materials, GreenCore achieves 100% tree reduction, 50–70% less freshwater use, 25–35% lower upstream energy, and 25% reduced downstream electricity, driving sustainability, innovation, and profitability in hygiene.

For more information, visit www.greencoresolutions.com.

Forward-Looking Statements

Cautionary Note Regarding Forward-Looking Statements

This press release includes certain statements and information that may constitute forward-looking information within the meaning of applicable Canadian securities laws. All statements in this news release, other than statements of historical facts, including statements regarding future estimates, plans, objectives, timing, assumptions or expectations of future performance, including the terms and conditions of the Proposed Transaction and future developments and the business and operations of the "Resulting Issuer" after the Proposed Transaction are forward-looking statements and contain forward-looking information. Generally, forward-looking statements and information can be identified by the use of forward-looking terminology such as "intends" or "anticipates", or variations of such words and phrases or statements that certain actions, events or results "may", "could", "should", "would" or "occur". Forward-looking statements are based on certain material assumptions and analysis made by the Corporation and the opinions and estimates of management as of the date of this press release, including that the terms and conditions of the Proposed Transaction will be as anticipated by management and future developments and the business and operations of the "Resulting Issuer" after the Proposed Transaction will be as anticipated by management. These forward-looking statements are subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of the Corporation to be materially different from those expressed or implied by such forward-looking statements or forward-looking information. Important factors that may cause actual results to vary, include, without limitation, that the terms and conditions of the Proposed Transaction will not be as anticipated by management or will not close at all; the terms and conditions of the Proposed Financing will not be as anticipated by management or will not close at all; and future developments and the business and operations of the "Resulting Issuer" after the Proposed Transaction will not be as anticipated by management. Although management of the Corporation has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking statements or forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements and forward-looking information. Readers are cautioned that reliance on such information may not be appropriate for other purposes. The Corporation does not undertake to update any forward-looking statement, forward-looking information or financial out-look that are incorporated by reference herein, except in accordance with applicable securities laws.

SOURCE: GreenCore Solutions Corp.